STAY LOCAL IS BRINGING MORE CUSTOMERS THROUGH YOUR DOORS THIS HOLIDAY SEASON
bring the bingo!
StayLocal’s holiday campaign is designed to increase support for your business, whether retail, pop up/market, restaurant or other food and beverage business. It’s Shop Local Bingo! and it’s launching mid-November.
We share the importance of shopping at locally owned businesses all year through our non-profit’s messaging. You can read about some of our past work at staylocal.org/press .
This year we are printing thousands of Shop Local Bingo! cards thanks to Blue Cross Blue Shield, Breazeale, Sachse & Wilson, L.L.P., LCI Workers’ Comp, Orleans Embroidery, and support from other local businesses.
We’ll encourage customers to compete to win prizes based on the variety of business types and business locations--all locally owned--they visit in November and December. We designed this Bingo! to be an easy, 1-2-3 succession. Consumers will be able to shop or dine, have their activity verified, then submit their entry. StayLocal is managing the submissions, soliciting prizes, and contacting winners and coordinating with them to pick up their winnings, and more.
Submission instructions are included on the back side of Bingo! cards, and the back side also has a small (1 3/4” by 3/4”) space for your business to stamp or sticker your own logo. You can point customers to the Bingo! rules found here.
Because only member businesses will be given a set of 100 printed Shop Local Bingo! Cards to use any way that the business would like, here’s a reminder of all the year-round benefits StayLocal membership brings:
Marketing B2C through StayLocal’s website, printed materials, social media platforms, newsletter, and campaigns, as well as B2B ;
Member-to-member discounts;
Free admission to StayLocal seminars and events;
Advocacy support;
Access to our staff, other resources, and direct connections via the StayLocal network.
If you are joining the Shop Local Bingo! campaign, check your membership status or become a at staylocal.org/join. When you are signed up, we’ll reach out to onboard you, provide Bingo! cards and other information. StayLocal will begin including your business’ name in marketing the Shop Local Bingo! campaign immediately. We can’t wait to welcome you!
ReAd the room
Interviews with business owners across the country provide additional perspectives on how retailers are prepped for Q4 in this summary of a September report from our friends at Main Street America.
Information on consumer behavior from AmEx, the founder of Small Business Saturday, are made available for retailers each fall. Click here to see insight tools they provide to merchants.
As a new way to engage consumers on Small Business Saturday, AmEx created I SHOPPED SMALL stickers; they are free for business owners. Order yours here.
During holiday season, scammer and spammer activity increases. Check out the Federal Cybersecurity Infrastructure agency's guideance, including instructional how-to videos for business owners, here.
Keep Them Coming Back
Foster loyalty beyond the holiday season with these independently run discount programs that direct card holders to your New Orleans business.
Dirty Coast’s Lagnaippe Coin | City of New Orleans’ Crescent City ID